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| Website developed to link all travel services in Africa |
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| Posted on: 2007-Nov-09 GNA |
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Liberty International Travel Services, a local tour operator on Friday launched a search engine (website) to promote electronic travel and tour businesses in Ghana and Africa as a whole.
The site, www.mygoodagent.com has been designed to network all travel and tourism operators in Africa and Ghana in particular through the promotion of tourism, culture and economic activities on the continent.
Mr William Adjovu, Managing Director of the Liberty Travel services said Africa's tourism potential remained untapped despite the fact that many governments saw the sector as critical for sustainable economic growth.
He said Africa's massive tourism potential could serve as an attraction of Foreign Direct Investment to many nations but noted that most travel agents were not online therefore limiting their scope of activities.
Mr Kofi Osei-Ameyaw, Deputy Minister of Tourism an Diaspora Relations who launched the website lauded the initiative and said it tied in well with Government's holistic plan to market the nation's tourism potentials.
He said tourism had become one of the most competitive industries but indicated that the challenge had always been lack of information.
"If we are serious about making Ghana the preferred tourism destination in Africa, then we must be serious with information on tourism and culture," he said.
Mr Osei-Ameyaw said the Ministry was determined to make tourism the number one foreign exchange earner within the next five years and that could only happen when all stakeholders within the sector played their role.
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